In this YouTube Red Original Series, Lace Up: The Ultimate Sneaker Challenge is the first-ever unscripted competition series where 12 aspiring footwear creators from around the world battle it out to design, develop, and produce the next great sneaker-- with the top three designers landing jobs at Adidas and making a shoe for James Harden!
Returning Series
Lace Up: The Ultimate Sneaker Challenge
September 13, 2017
October 18, 2017
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In the season finale, the teams make final changes on their signature James Harden shoes, and produce a sneaker commercial to represent their designs. At presentation, one of the world’s best slam dunkers shows off the teams’ kicks. The winning team is chosen and then it’s off to Las Vegas to personally deliver their shoe to James Harden. To connect with the contestants and learn more about the Pensole Sneaker Design Competition, visit LaceUp.tv
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