Willie's Wonky Chocolate Factory is a United Kingdom television documentary series broadcast on Channel 4 in March 2008. Filmed in "fly-on-the-wall" style, it shows the efforts of Willie Harcourt-Cooze to establish a brand of 100% cacao chocolate in the UK.
The series centres around "Willie" Harcourt-Cooze, assisted by his wife Tania Harcourt-Cooze née Coleridge, who aims to grow high quality cacao beans on his farm in Venezuela, and then process them in the UK into luxury chocolate products.
A follow-up series, Willie's Chocolate Revolution: Raising the Bar, aired on Channel 4 over three consecutive nights, 7–9 April 2009. This followed Willie's attempt to introduce a high-cacao chocolate bar, "Delectable", in the British market.
Ended
Willie's Wonky Chocolate Factory
March 2, 2008
March 23, 2008
1
4
English
The orders for Willie's 100 per cent cacao bar have started to arrive but they're not coming thick and fast. Can Willie push his product from the niche market to a mainstream ingredient? The pressure is on for the final push.
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