Alaa Karkouti is a renowned Film Analyst, CEO and Co-founder of MAD Solutions and Co-founder of the Arab Cinema Center (ACC). He is an influential professional within the cinema and entertainment industry in the Arab world, known for his efforts in assembling complete statistical and analytical archives on the economics of filmmaking. Through MAD Solutions, Karkouti contributed to distributing more than 300 Arab films ranging from long and short features to documentaries that have found their place on the international scene. In 2015, Karkouti launched the Arab Cinema Center (ACC) through MAD Solutions as an international promotional platform for Arab cinema as it provides the filmmaking industry with a professional window to connect with their counterparts from all over the world through a number of events that it organizes. The Arab Cinema Center's activities vary between film market main wings, introduction and networking sessions for Arab and foreign filmmakers, welcome parties, as well as meetings with international organizations and festivals, and the issuance of the Arab Cinema Magazine to be distributed at the leading international film festivals and markets.